Posting your music on TikTok, Reels, and Shorts… and getting nowhere fast?
Steal the Exact Formula Artists Are Using to Turn 15-Second Videos Into Real Fans
Without posting daily, dancing like your uncle or rebranding as an "influencer"
The Indie Content Lab
Yours Today For Only:
£38.50
Instant Delivery
Money-Back Guarantee
Posting your music on TikTok, Reels, and Shorts… and still getting 100 views?
Posting your music on TikTok, Reels, and Shorts… and getting nowhere fast?
Steal the Exact Formula Artists Are Using to Turn 15-Second Videos Into Real Fans
Without posting daily, following trends or rebranding as an "influencer"
👇 Works for any genre (even mongolian dronewave). Learn how below 👇
£197
£19.50
Yours Today For Only:
Indie Content Lab Mini-Course
Offer Ends In
00:00:00:00
Sup, stranger?
If you’re posting TikToks, Reels, and Shorts for your music that barely get seen…
And you're wondering how some artists get tons of views and engagement on their content while yours seems to reach the same 167 people over and over again…
Or how some artists gain thousands of new followers consistently by simply posting videos…
Then the formula I’m about to show you will change everything.
It’s called The Indie Content Lab, and it’s a mini-course built specifically for independent artists who want to grow using organic content (without posting videos that makes your toes curl).
From this…
To this…
From this…
To this…
I'm Ross…
(Indie Content Lab Co-Founder)
I've been knee-deep in the weird and wonderful world of music marketing for 12+ years.
I've worked with labels and brands like Warner, Sony, Universal, Nike and MTV...
Delivered marketing campaigns for numerous Billboard Hot 100 and UK Top 10 singles…
Signed various artists and producers to their first publishing and label deals…
And once got kicked out of Ed Sheeran’s dressing room for reasons I’m legally not allowed to share here.
Long story short: I thought I knew music marketing…
Then Along Came TikTok, Reels and Shorts…
And everything changed.
Suddenly, you don't need a label or a budget or a 6 week PR campaign to get your new single heard by thousands of people.
Just one 15-second video shot on an iPhone can change everything.
The power is quite literally in your hands.
Problem is…
Every day, I see insanely talented artists post great-looking content on Instagram, TikTok, YouTube shorts… and still get completely ignored.
So I got obsessed - properly obsessed - with figuring this out.
I started by studying the independent artists who were actually racking up views with their content…
Figured out what they were doing differently…
Broke down what made their videos connect, while others barely hit 300 views…
The hooks. The concepts. The psychology behind why certain posts and Reels just worked…
And eventually, I found a pattern.
A hidden formula that quietly shows up in 99% of the artist content that blows up on Instagram, TikTok and YouTube shorts, regardless of follower size.
Now I’ve packaged that formula into one ridiculously simple mini-course I call…. ✨The Indie Content Lab✨.
It's designed to help indie artists like you 10x your views on Instagram, TikTok or YouTube shorts in the next 30 days… then just rinse and repeat to grow as much as you like…
And the best part?
You don’t have to talk to camera.
You don’t need to take part in cringy trends.
And you definitely don’t need to become some fake influencer version of yourself.
(Actually, that’s exactly what doesn’t work for most artists - and why their content usually flops)…
See, this formula is based on simple performance-style clips - like you singing, playing or even just existing in the frame while your music plays.
The magic is in how you structure it (and a few sneaky details that make all the difference).
If you can hit record on your phone, you can make content for your music that gets 10k, 100k or 500k views organically.
And I'll show you how inside…
This isn’t theory.
Its years of testing and real results, boiled down into something you can binge in a few hours and put into action for your own music today.
So… see you inside?
– Ross
Here's How The Indie Content Lab Will Take You From 0 - 100:
You'll get the proven formula that makes artist content blow up fast on Instagram, TikTok, and YouTube Shorts in 2025
Plus.. I'll show you how to create a brand with your content that builds a fanbase and feels authentic to your music (even if you're camera shy)
You’ll get the three viral hook types that force people to stop scrolling and listen (if you’re not using these, it doesn’t matter how good the rest of your video is)
You'll finally understand why your reach is limited right now.. and how to smash through the hidden glass ceiling in the algorithm and get your first 100k+ views
You'll learn how to create truly viral 15-second videos that showcase your songs with just your phone (no budget, film crew or fancy editing skills required)
And how to turn views into something real: email signups, Patreon supporters and a fanbase you own
But before you steal all my secrets, let me introduce myself…
£197
£19.50
Yours Today For Only:
Indie Content Lab Mini-Course
Offer Ends In
00:00:00:00
Okay.. Okay.. I Know What You're Thinking…
I totally get it.
The internet’s full of “music growth courses” that promise anything if it means you'll hit that big shiny Buy Now button.
But here’s the thing:
This isn’t a promise to make you rich and famous or get you selling out arenas overnight.
It’s a proven formula that will simply help you achieve more reach on your videos… built on actual results, real data and years of testing.
And here's my promise:
If you go through the mini-course, put it into action for your own videos and don’t see a ton of views, engagement and traction?
Just email me at ross@indiecontentlab.com and I’ll personally give you a full refund, plus a hand-signed photo of me looking disappointed in myself.
Honestly though, my reputation and peace of mind are way more important than clinging on to £19.50.
So yeah - there's absolutely zero risk in trying this.
Just a chance to finally understand how to make content that gets you seen, heard and loved :)
The One Thing These Videos Have In Common? They All Follow The Formula I'll Teach You Inside The Indie Content Lab…
This isn't dumb luck. This is what happens when great music meets the proven formula I'm going to show you. And I promise, there is absolutely nothing stopping you from putting this into action for your music, starting today.
245k Views
4.8k Likes
691 Comments
Formula Installed
319k Views
10.9k Likes
106 Comments
Formula Installed
1.1m Views
111k Likes
972 Comments
Formula Installed
Still here?!?
If you're still scrolling, you’re probably like most of the artists who take this mini-course…
Talented, looking for ways to grow but pretty skeptical of anything that promises results online.
Totally get it.
But this isn’t magic.
It’s just a simple formula that helps good artists stop getting ignored on social media… and finally start racking up views, likes and comments from people digging your vibe.
And it's something that actually works if you’re willing to give it a proper go.
And… worst case?
You try it, it’s not for you, and I send you a full refund with no hard feelings.
Best case?
You 10x, 20x or even 100x your views in the next 30 days by simply following the formula I'll show you.
And you start building that fanbase you know your music deserves.
If that sounds better than another month of “meh” posts on Instagram, TikTok or YouTube….
Just hit the 'Get Instant Access Today' button and let's go :)
£197
£19.50
Yours Today For Only:
Indie Content Lab Mini-Course
Offer Ends In
00:00:00:00
Just so we're 1000% clear…
This isn’t a “get famous overnight” scheme. Like anything, your results will depend on how much effort you put in, the quality of your music and how consistently you apply what you learn. I’ve seen incredible outcomes from artists using this system, but I can’t guarantee your video will go viral, land you a label deal or turn you into a star. What I can promise is a battle-tested framework that gives you your best shot at getting seen, heard and building a real fanbase with your content. If that sounds fair, jump in today and let's get to work, partner!
Sup, stranger?
If you’re posting TikToks, Reels, and Shorts that barely get seen…
And you're wondering how some artists get thousands of views, likes and comments on their videos while yours seem to reach the same 67 people…
Or how some artists gain thousands of new followers within a matter of weeks…
Then what I’m about to show you will change everything.
But first, lemme introduce myself…
I'm Ross…
(Indie Content Lab Founder)
I've been knee-deep in the weird and wonderful world of music marketing for 12+ years.
I've worked with labels and brands like Warner, Sony, Universal, Nike and MTV...
Delivered marketing campaigns for numerous Billboard Hot 100 and UK Top 10 singles…
Signed artists and producers to their first publishing and label deals…
And once got kicked out of Ed Sheeran’s dressing room for reasons I’m legally not allowed to share here.
Long story short: I thought I knew music marketing…
Then Along Came TikTok, Reels and Shorts…
And everything changed.
Suddenly, you don't need a label or a budget or a 6 week PR campaign to get your new single heard by thousands of people.
Just one 15-second video shot on an iPhone can change everything.
The power is now quite literally in your hands.
Problem is…
Every day, I see insanely talented artists post great-looking content on Instagram, TikTok, YouTube shorts… and still get completely ignored.
So I got obsessed - properly obsessed - with figuring this out.
I started by studying the independent artists who were actually racking up views with their content…
Figured out what they were doing differently…
Broke down what made their videos connect, while others barely hit 300 views…
The hooks. The concepts. The psychology behind why certain posts and Reels just worked…
And eventually, I found a pattern.
A hidden formula that quietly shows up in 99% of the artist content that blows up on Instagram, TikTok and YouTube shorts, regardless of follower size.
Now I’ve packaged that formula into one ridiculously simple mini-course I call…. The Indie Content Lab.
It's designed to help indie artists like you 10x your views on Instagram, TikTok or YouTube shorts in the next 30 days… then just rinse and repeat to grow as much as you like…
And the best part?
You don’t have to talk to camera.
You don’t need to take part in cringy trends.
And you definitely don’t need to become some fake influencer version of yourself.
(Actually, that’s exactly what doesn’t work for most artists - and why their content usually flops)…
See, this formula is based on simple performance-style clips - like you singing, playing or even just existing in the frame while your music plays.
The magic is in how you structure it (and a few sneaky details that make all the difference).
If you can hit record on your phone, you can make content for your music that gets 50k, 100k or 500k views organically.
And I'll show you how inside…
This isn’t theory.
Its years of testing and real results, boiled down into something you can binge in a few hours and put into action for your own music today.
So… see you inside?
– Ross
Here's What You'll Get Inside The Indie Content Lab:
The proven secret formula that will make your videos blow up on Instagram, TikTok, and YouTube Shorts in 2025
How to shape an identity on socials that feels true to you and your audience (even if you're camera shy)
How to smash through the hidden glass ceiling in the algorithm and get your first 100k+ views
How to create cool-as-f*ck 15-second videos that showcase your songs with just your phone (no budget, film crew or fancy editing skills required)
The Indie Content Lab
Yours Today For Only: £27
Instant Delivery
Money-Back Guarantee
The One Thing These Videos Have In Common? They All Follow The Formula I'll Teach You Inside The Indie Content Lab…
245k Views
4.8k Likes
691 Comments
Formula Installed
319k Views
10.9k Likes
106 Comments
Formula Installed
1.1m Views
111k Likes
972 Comments
Formula Installed
This isn't dumb luck. This is what happens when great music meets the proven formula I'm going to show you. And I promise, there is absolutely nothing stopping you from putting this into action for your music, starting today.
Yours Today For Only: £27
The Indie Content Lab
Instant Delivery
Money-Back Guarantee
Okay.. Okay.. I Know What You're Thinking…
I totally get it.
The internet’s full of “music growth courses” from people who’ve never promoted a song in their life.
But here’s the thing:
This isn’t a promise to make you rich and famous or get you selling out arenas overnight.
It’s a formula - one built on actual results, real data and years of testing.
So here's my promise:
If you go through the mini-course, put it into action for your own videos and don’t see a ton of views, engagement and traction?
Just email me at ross@indiecontentlab.com and I’ll personally give you a full refund, plus a hand-signed photo of me looking disappointed in myself.
Honestly though, my reputation and peace of mind are way more important than clinging to £47.
So yeah - there's absolutely zero risk in trying this.
Just a chance to finally understand how to make content that gets you seen, heard and loved :)
Yours Today For Only: £27
The Indie Content Lab
Instant Delivery
Money-Back Guarantee
Still here?!?
If you're still scrolling, you’re probably like most of the artists who take this mini-course…
Talented, looking for ways to grow but pretty skeptical of anything that promises results like this.
Totally get it.
But this isn’t magic.
It’s just a simple formula that helps good artists stop getting ignored on social media… and finally start racking up views, likes and comments from people digging your vibe.
And it's something that actually works if you’re willing to give it a proper go.
And hey… worst case?
You try it, it’s not for you, and I send you a full refund with no hard feelings.
Best case?
You 10x, 20x or even 100x your views in the next 30 days by simply following the formula I'll show you.
And you start building that fanbase you know your music deserves.
If that sounds better than another month of “meh” posts on Instagram, TikTok or YouTube….
Just hit the 'Get Instant Access Today' button and let's go :)
Yours Today For Only: £27
The Indie Content Lab
Instant Delivery
Money-Back Guarantee
Still scrolling, huh?
I'm glad you're still with me…
And I'll finish by answering two of the questions I probably get asked the most about The Indie Content Lab:
If this is so good, why is it only £47?
Well, I’ve charged both less and a lot more for this exact training.
But after testing different prices, £27 seems be the sweet spot - affordable enough for most indie artists, but still enough of an investment to make sure you're committed to implementing what's inside.
And let’s be honest, most artists spend £100+ on playlist campaigns or ads for one release.
This gives you a repeatable, long-term system to grow on socials for half that.
Okay, but can I really grow a fanbase without posting influencer-style content?
Yes, you can.
And in most cases, trying to act like an influencer actually hurts your chances.
What truly works for artists is performance-driven content… clips that feel raw, real and true to your sound.
That’s what this mini-course is built around.
You don’t have to dance, overshare or pretend to be someone you’re not to get views on Instagram, TikTok and YouTube stories.
You just need the right structure behind what you are posting.
If you want it, just hit the big orange button below and let's get started…
P.S. Not to be dramatic or anything, but there's a very good chance that Meta won't show you this page ever again.
So if even part of you thinks this could help - take the leap today.
You’ve got nothing to lose and a whole lot to gain.
Yours Today For Only: £27
The Indie Content Lab
Instant Delivery
Money-Back Guarantee
© 2025 The Indie Content Lab
ross@theindiecontentlab.com
Terms • Privacy
Just so we're 1000% clear…
This isn’t a “get famous overnight” scheme. Like anything, your results will depend on how much effort you put in, the quality of your music and how consistently you apply what you learn. I’ve seen incredible outcomes from artists using this system, but I can’t guarantee your video will go viral, land you a label deal or turn you into a star. What I can promise is a battle-tested framework that gives you your best shot at getting seen, heard and building a real fanbase with your content. If that sounds fair, jump in today and let's get to work, partner!